Everlane markets itself as a better choice than fast fashion. It often promotes eco-friendly fabrics, ethical factories, and a lower carbon footprint. But how much of this is real progress?
Sustainable Materials
Everlane has made some gains with “preferred materials.” Its Clean Silk line uses fabric from a certified mill, dyehouse, and factory that meet strict environmental standards. It also works with Good Earth Cotton®, which focuses on traceable, low-water cotton.
In 2023, about 82% of Everlane’s cotton was certified organic, regenerative, recycled, or traceable. The ReNew line uses outerwear made from recycled plastic bottles. Its packaging now relies on bags made from 100% post-consumer recycled plastic.
Not every fabric meets these goals. Stretch synthetics are still a problem. But overall, the brand uses far less virgin material than before.
Factory Transparency and Labor Practices
Everlane highlights its factories online with photos and worker stories. Each factory faces third-party audits each year and quarterly checks. Results are used to make action plans if issues are found. Suppliers must follow a Code of Conduct that covers wages, safety, and conditions.
Critics say this is not enough. Everlane does not always share details about raw material suppliers. There is also little proof of living wages or support for worker unions. This puts Everlane ahead of fast fashion brands, but still behind leaders in labor rights.
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